Saturday, May 28, 2005


American Diabetes Association home page picture with logo: "Information you can trust"...but read on...

Hyperfat America grows fatter every year. And everyone wants to lose weight. And there is a huge industry devoted to losing weight and surgical proceedures and such all in quest of the holy grail: to look graceful and slim while eating the wrong foods.
So why did this study appear nowhere in the news headlines?
Tufts researchers recently reported that while the leading source of calories in the average American diet used to be from white bread, that may have changed. Now, according to preliminary research conducted by scientists at the Jean Mayer USDA Human Nutrition Research Center on Aging at Tufts University, Americans are drinking these calories instead. The research was presented in abstract form at the Experimental Biology Conference in April of this year and a more comprehensive paper is being developed.
Odilia Bermudez, PhD, MPH, studied the reported diets of a large nationwide sample of American adults. Among respondents to the 1999-2000 National Health and Nutrition Examination Survey (NHANES), more than two thirds reported drinking enough soda and/or sweet drinks to provide them with a greater proportion of daily calories than any other food. In addition, obesity rates were higher among these sweet drink consumers. Consumers of 100% orange juice and low fat milk, on the other hand, tended to be less overweight, on average.

Bermudez, who is also an assistant professor at Tufts University's Friedman School of Nutrition Science and Policy, is hopeful that, "by helping to identify the main sources of excess energy in the American diet, this work may contribute to the development of much-needed strategies to combat obesity in the American public."

"These results are startling," she continued, "and indicate that we need a much better understanding of how the American diet has changed. Our paper will look more closely at the issue of sweet drink consumption and its relation to obesity factors among three of the main ethnic groups included in the national surveys: African Americans, Hispanics and non-Hispanic whites."
I printed this news release in full just so it can "see the light of day" so to speak, on Google. It is touching, reading this bulletin. The "much-needed strategies" of course means treating ads for soft drinks including "diet" drinks as toxic and therefore to be eliminated like cigarette ads were eliminated except they were not eliminated. Cigarette ads are all over the print media in huge amounts which is why we seldom see anti tobacco stories. The advertisers determine what is in the news as we detailed here on this blog. There are organizations dedicated to helping people who get diabetes and for preventing this terrible disease. Is the National Diabetes Association going to run this story and demand soft drink companies be banned from advertising and from schools?

Here is an urgent bulletin from the Organic Consumers Association (I recommend this group, by the way, in general): American Diabetes Society Has Been Bought Off By Junk Food & Soft Drink Lobby. After reading this url, I went off to visit the online site run by the NDS.

Seems like the story is true!
The American Diabetes Association (ADA) today announced that Cadbury Schweppes Americas Beverages (CSAB) is launching a three-year, multi-million dollar alliance to support the Association in its efforts to fight obesity and diabetes in America.

As part of the relationship, CSAB has committed to support ADA programs nationally and locally, including Weight Loss Matters and America's Walk for Diabetes. CSAB will incorporate extensive outreach activities using media, promotions, retail programs and grassroots events to increase consumer awareness of health and wellness, and the importance of making smarter nutritional choices.

"We are thrilled to have Cadbury Schweppes Americas Beverages join forces with the American Diabetes Association to help deliver crucial messages to consumers about healthy lifestyle changes," said Larry Ellingson, RPh, Chair of the Board of the American Diabetes Association. "Working together, we can get consumers the tools and solutions they need to reach and maintain a healthy weight and incorporate more physical activity into their lives -- all key to the prevention and management of type 2 diabetes."
Since when has exercise stopped diabetes? If you eat sugar all the time and run marathons, you will get diabetes and get it pretty fast, too.
As part of the agreement, CSAB will incorporate Weight Loss Matters healthy living messages in its promotional, advertising and point-of-sale materials. These messages will focus on the importance of reducing calories and controlling portion sizes and will promote the benefits of physical activity, with an emphasis on walking.

"This is a cooperative approach that we believe is necessary if we are really going to make progress in the fight against obesity and diabetes in America," said Jim Trebilcock, CSAB Senior Vice President - Marketing. "Many people with diabetes enjoy drinking soft drinks. We believe that our wide portfolio of calorie free beverages, including well-known brands such as Diet Dr Pepper, Diet Snapple and Diet Rite, give people choice and control in managing their diabetes."
"Many...enjoy drinking soft drinks"! Indeed. This is why they have diabetes! Duh and double duh! You know, heroin addicts like the heroin high. So should this make it OK? Cigarettes are addictive too. And alcoholics love booze.

You can walk until your shoes wear out and it won't do a bit of good if you have diabetes and are abusing your body by eating empty calories. Period. It is also impossible to "walk off the calories" if your legs are amputated. Most amputations in America are due to diabetes. And the whores running the ADA know this and they decided they want to live in beautiful houses and drive fancy cars and go to nice holiday resorts so why not trick people into dying? The Devil that is Death won't punish them in this life! So as millions of Americans succumb to having their legs chopped off, go blind and fall apart in general, these whores running an association that was supposed to save their lives...tells them lies. The terrible thing is, the official government web site on line tells people with diabetes to do to the American Diabetes Association for advice and help!

This is just like the economic realm: we tell ourselves lies and live within lies and we hope this won't bite back. When we get our economic legs amputated and go blind in the dark thanks to being unable to afford to buy energy, we will wonder what went wrong. We are emailing this article to both the American Diabetes Association and to these folk:
Plano, Texas-based Cadbury Schweppes Americas Beverages (CSAB) is a subsidiary division of Cadbury Schweppes plc (NYSE: CSG - News). CSAB is one of the largest producers of soft drinks and premium beverages in the Americas. CSAB's brand portfolio includes Dr Pepper, 7 UP, Snapple, Mott's Apple Juice, RC Cola, A&W Root Beer, Sunkist Soda, Canada Dry, Hawaiian Punch, Schweppes, Diet Rite, Slush Puppie frozen drinks, Clamato, Mr & Mrs T Mixers, Holland House Mixers, Rose's, Mistic, Yoo-hoo, Orangina, IBC, Stewart's, Nantucket Nectars and other well-known consumer brands. For additional information on CSAB and its products, visit
Ditto these people. They are criminals. Any con man who lies like they lie is a criminal. Of course, they give to the Bushes so they won't be prosecuted for any crimes against humanity.

But if there is a Heaven and a Judge up there, well, the Devil always gets his due.